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Visionary digital photography with the new Huawei P40 Pro


IO, Jakarta – Huawei Consumer Business Group (CBG) Indonesia officially launches Huawei P40 Pro in Indonesia. Lo Khing Seng, Huawei CBG Indonesia’s Deputy Country Director, stated in the virtual live-streaming launch on 10 April 2020 that the P40 Pro, globally launched on 26 March, is now available in Indonesia. “The device has many advantages: Super-definition all-day photography, visionary design, strong performance, and smooth AI functions that generate the best experience for users. It takes its users to a new, visionary era of mobile photography,” he said. 

Available in hues of Deep Sea Blue and Silver Frost, the Huawei P40 Pro has a Leica Ultra Vision camera system, ranked first at DxOMark with 128 points. As a leader in smartphone photographic hardware, Huawei continuously pushes the limit. 

The Huawei Ultra Vision Sensor in the Huawei P40 Pro is Huawei’s largest CMOS sensor to date. With a diagonal length of of an inch, the sensor supports pixel combination of up to 2.44 μm pixel size, while the PD octapixel autofocus is fully optimized for high-speed focusing at all times. The Huawei XD Fusion Engine integrates and processes data obtained from several cameras in order to generate comprehensive improvement in picture quality. 

HUAWEI P40 Pro can bring faraway subjects closer with its 5x optical zoom, 10x hybrid zoom, and maximum 50x digital zoom. Huawei’s optical telephoto camera 5x includes an RYYB color filter to increase light absorption and improve zoom aiming quality in the P40 Pro for the first time. The new P40 Pro also introduces the Huawei Golden Snap, an AI Best Moment smart photography technology that chooses the best frame of a series of Moving Pictures. AI Remove Passerby and AI Remove Reflection will help you remove unwanted subjects and glare from your photo frame, allowing easy improvement of your photo’s quality. 

Huawei P40 Pro’s design is elegant and timeless. It is finished with nano-tech ceramic: 5-day oven firing, smooth curves with adjustable cutting head, extreme scratch resistance and long life, with the glitter of diamonds and the toughness of sapphire, lovely premium details are carved in light and reflects light lines – so professional and smooth. Its quad-curve overflow, its luxurious streamlined curves, its quad smooth edge that gives you a comfortable and convenient swipe, and subtle curves that provide a comfortable grip. The Huawei P40 Pro also features a new generation of in-screen fingerprint technology. 

The Huawei P series is supported by smart Kirin 990 5G technology, proving Huawei as the foremost innovator in 5G. It is known for its ability to generate rapid wireless delivery. Operation time is prolonged using 3D Graphene liquid cooler (Graphene 3D film + ultra-thin vapor space). The Huawei P40 is the best-performing 5G smartphone series on the market, with its support of dual SIM 5G + 4G, 5G bandwidth, and Wi-Fi 6 Plus functionalities. 

HUAWEI also provides comprehensive protection for the privacy of its users. Local data is fully locked and encrypted, and each file is encrypted with a unique encryption key. Huawei P40 Pro also comes with a security certificate. 

Indonesian buyers can pre-order the Huawei P40 Pro on 11-17 April 2020 at an IDR 14,499,000.00 price tag. By pre-ordering, the buyer will get gifts totaling up to IDR 5,000,000.00 in value and cashback up to IDR 1,000,000.00. Instalment payment is 0% for up to 24 months, made digitally through several banks and providers: BCA, BRI, Mandiri, Maybank, DBS, CIMB Niaga, Bukopin, UOB, Citi, BNI, Kredivo, Akulaku. HSBC, and OCBC NISP. Buyers can trade up with their old phones with cashback of up to IDR 1,000,000.00, a guarantee of 1 + 1 year, free 50 GB cloud storage for 12 months, FreeBuds 3, and bundling package with Indosat, Telkomsel, or XL. 


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