IO – Regency which is rich in natural tourism is believed to continue to be the target of domestic tourists and foreign tourists. Along with this, digital destinations and digital travels can be developed or nomadic tourism in the form of glam camps, homepods and caravans.
In order to increase understanding of the tourism sector, the Ministry of Tourism (Kemenpar) holds an outbound event with 50 journalists who are members of the Journalist Forum Tourism (Forwapar) in the tourist area of Rancabali, Ciwidey, West Java (West Java). The activity was packaged in the theme of “Increasing Understanding of the Field of Tourism for Journalists in 2018” as a means to increase friendship amongst journalists whilst introducing nomadic tourism in the Bandung Regency, West Java.
Nomadic Tourism is a way for Kemenpar to promote tourism. What does it feel like to visit a destination that has this concept? The Ministry of Tourism (Kemenpar) is intensively introducing the concept of nomadic tourism as one of the new styles in the world of tourism in Indonesia. This concept is claimed to be able to overcome the limited availability of amenities in tourist areas.
Some forms of nomadic tourism according to Kemenpar include glamp camp, homepod to caravan. Menpar Arief Yahya even considered nomadic tourism to have high economic value and easy treatment so that it attracts the tourism industry players to develop the business.
“This is one of the strategies to overcome limitations. High value and this is one trend ahead. The Pak minister now wanted how (tourism) fulfills amenities. One of the destinations of travel section is nomadic tourism,” said Head of Public Communication Kemenpar Guntur Sakti when outbound journalists Glamping Lakeside Rancabali, Bandung Regency which was held by Kemenpar from 1 to 3 August 2018.
There are four destinations that are now being developed by Kemenpar for the development of this new style of tourism. The fourth is Lake Toba, Labuan Bajo, Mandalika and Borobudur which will later become the pilot project of the concept. The concept of nomadic tourism is currently available in the form of glamorous camping (glamping). Glamping is considered to be in great demand by travelers as one of the choices to stay in addition to star hotels. Existing facilities are also not inferior to star hotels. Although this concept is fairly new, it claims that socialization of the community is good and acceptable.
“I think the socialization is good. This is (nomadic tourism) as well as an effort to increase the attractiveness of tourists to Indonesia, which this year is targeted at 17 million foreign tourists and will increase to 20 million in 2018,” he said.
Feeling the Sensation of Nomadic Tourism
The nomadic tourism glamping concept has been implemented. One of them is at Glamping Lakeside Rancabali. The concept offered by the manager is quite unique. Travelers can feel how to stay next to Situ Patenggang Lake. The place is a tent. There are two types of tents, namely lakeside tent which can be filled up to a maximum of 5 people and family tent for a maximum of 10 people. In addition to the lake side, the tent is also surrounded by tea plantations.
A curious traveler who feels sleeping in a lake-side tent only needs to carry enough things. Because, the manager provides star-rated hotel facilities even though in a tent. Each tent has one bed (lakeside tent) up to two beds (family tent). Even the bathroom was equipped with hot and cold water. A traveler may have to prepare thick clothes or a thick jacket. Because, the air temperature in the area is very cold. Even night can reach 14 degrees. But, cold air can be paid off with a nice view in the morning. Wake up in the morning, a traveler can witness the emergence of the sun and the beauty of Situ Patenggang lake. If a hungry traveler doesn’t need to worry about finding a place to eat. There is a unique restaurant that looks like a phinisi ship. The restaurant is right on the side of the lodging tent. Lutfi Naufal, Glamping Lakeside’s management said the concept offered was in accordance with the discourse from Kemenpar for the development of nomadic tourism potential. It wants to offer sensations new to tourists. “The concept that we make is suitable and suitable with nomadic tourism. If the hotel is usually in the middle of the city or in a permanent building, here we make a different theme,” said Lutfi. The choice of the wild in the land owned by PT Perkebunan Nusantara (PTPN) was chosen, continued Lutfi, because so far there was no similar concept. Moreover, the outdoors has not been much touched by the crowd. “From the theme of glamping (glamour camping), the wilderness is at the edge of the lake. In the wild because it has not been touched by the crowd. In addition, it develops tourism that does not exist elsewhere,” he said. For the occupancy rate alone, Lutfi said so far many tourists had tried to stay overnight. Even so, visitors still dominated by tourists local. “More weekends come. Regular tourists. The percentage of foreign and local is very large locally from out of town,” he said.
Orchid Forest is located on Jalan Raya Lembang, Cikole Village, West Bandung Regency, about 5 kilometers from Lembang Square. To go to Orchid Forest, visitors are charged an entrance fee of Rp. 25,000. However, for holidays such as Eid holidays, ticket prices rise to IDR 35,000 for domestic tourists and IDR 100,000 for foreign tourists. After buying a ticket, visitors must return to continue the one-kilometer journey to the destination. Don’t forget, bring the entrance ticket that has been purchased to be handed over to the officer at the main entrance. Orchid Forest officially opened in September 2017. Located in the mountainous region of Lembang, of course you will be greeted by the cool air of North Bandung. A line of pine trees will accompany your steps to explore a tour that stands on an area of 10 hectares. Also read: Instagramable 5 Spots in Mulberry Hill Lembang Conceptually, Orchid Forest is a natural tour that carries the mission of introducing and cultivating various orchids both locally and internationally. “Indonesia is the second largest country in orchid variants after Brazil. We have a mission to maintain orchids as an Indonesian asset,” said Maulana Akbar, owner of Orchid Forest.
After satisfied looking at various orchid flowers, visitors will be spoiled for various recreational facilities. One of the highlights is the Wooden Bridge, a 125-meter long wooden bridge that hangs above a height of about 23 meters. In addition to adrenaline enough, you will feel the sensation of walking above the meeting of pine trees. If you are not afraid of heights, you can try going down using flying fox to add to the excitement of the holiday. The real excitement only begins in the afternoon. The flickering of decorative lights welcomed visitors after the sun came home to the meeting. The game of light at night is indeed romantic. Colorful light shines on the pine trunks that are hundreds of years old. There is a garden of light, an interactive light garden installation, like flowers that change colors.
The Wooden Bridge turned into a beautiful lamp garden. In the middle of a fog blanket, colorful bulbs give a unique and instagenic feel in the middle of the Lembang forest meeting. The visitors were also willing to stand in line to get the best selfie. For the Wonderful Indonesia brand, this synergy is expected to increase awareness of the WI brand so that it will help increase the number of foreign tourists and tourists. The hope, this collaboration can encourage the achievement of the target of 20 million foreign tourists and 275 million domestic trips in 2019. The Minister of Tourism (Menpar) Arief Yahya said the presence of industry to develop tourism is import a nt because it cannot only be d o ne by the government. “Through good cooperation a harmonization will be created while accelerating tourism development in Indonesia. Moreover, now tourism has been established as the core economy of the nation,” said Menpar Arief Yahya. Orchid Forest Cikole in Lembang, Bandung is one form of digital destination in the form of pine forests covering 12 hectares. Digital Destinations is one of the strategies of the Ministry of Tourism (Kemenpar) to pursue the target of 17 million foreign tourists and 270 million domestic tourists in 2018. In CEO # 41, Menpar Arief Yahya explained that digital destinations is a creative tourism product and packaged in the present (time now).
“The desire of millennials and individuals who like to ‘share’ on social media is a good potential for increasing tourism in the digital world. If according to the language of young people is an instagramable destination,” said Menpar Arief Yahya. Orchid Forest Cikole is not only a place to cultivate hundreds of orchids, but is specially designed with instagrammable photo spots that have natural nuances. Orchid House is a place of orchid cultivation both from Indonesia and various parts of the world, including Peru, the United States, the Philippines, and so on. Even some of them are rare orchids. Orchid Forest also cultivates carcass flowers. This tourist spot was originally used to collect orchids. At first, this land was rented to accommodate various types of collections, fina l ly made educational tours. Many instagrammable spots has made Orchid Forest Lembang become one of the favorite digital destinations in Lembang, especially for millennials. Orchid Forest is visited by at least 1000 people per day, even when the Idul Fitri holiday reaches 10,000 tourists per day. A high achievement for tourist attractions that are only operating at the end of 2017. (Pramitha Hendra)