1st place in Business Case Competition for UGM

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Shania Angelina, Alexander Tjhung, Erica Lesmana, and Moh. Andhika, representing Indonesia in the next two months.

IO, Yogyakarta – A Student Team from the Faculty of Economics and Business, Gajah Mada University, was awarded first place in the HSBC Business Case Competition, announced on April 1. The team, consisting of Shania Angelina, Alexander Tjhung, Erica Lesmana, and Moh. Andhika managed to beat 14 teams from other universities. The team calling itself “Critical One” will thus represent Indonesia in a similar event at the Asia Pacific level business competition, from 30 May to 3 June.

Team leader Alexander Tjhung explained how the event they participated in was one of the most prominent business competitions in Indonesia and even globally. Each participant is given a real business case and asked to provide recommendations to solve the problems in a presentation.

“Business cases from various international companies and sometimes also public cases, policies of a country, are very varied,” said Alex, the Management student’s nickname, as quoted by Ugm.ac.id, Monday (5/4/2021).

To take part in this business competition, the four of them made preparations for a year. In 2020 the competition was not held because of the Covid-19 pandemic. “Finally we participated in the 2021 competition which was held online,” he said.

Even though it was done through the internet, Alex said that his team practiced independently and was more active in consulting with lecturers, mentors, and alumni. Luckily, their efforts are not in vain with their achievements. “We received tremendous support from the faculty during the preparation for the competition.”

During the competition, the presentation was in English. In the final round, the UGM team defeated teams from President University, Padjajaran University, and Binus University. Alex said that his team gained valuable experience in devising a strategy to win the competition. This experience is believed to be helpful when they have to compete at an international level.

“From this competition, we learned to set a priority scale for each problem that arises to solve the most crucial problems first. Besides, we are increasingly aware that discipline and positive thinking can lead us to achieve our dreams of winning,” he said.

Facing the next competition at the international level in the next two months, Alex said he and his colleagues would make more thorough preparations so that they could win and make Indonesia proud. “Of course we will train harder to make Indonesia and UGM proud in the international arena with the support of mentors.”

To be a champion in this competition is not easy. However, the Critical One team is optimistic that with strong determination and confidence, the maximum achievement will certainly be achieved. “At the Asia Pacific level competition we represent Indonesia and we will carry a big responsibility. We need to make preparations even more diligently,” said Alex. (est)