Jakarta, IO – Indonesian women need to empower themselves, be financially independent, and be capable of standing tall alongside men, if indeed they intend to achieve Indonesia Emas 2045 (“Golden Indonesia 2045”).
Therefore, Indonesian women need to enhance their capabilities in facing the changes and challenges of the times, to become pillars of the nation, the mothers of the nation and the source of family life.
The vast potential of Indonesian women has prompted the Chamber of Indonesian Entrepreneurs (KEIND) to establish a new organization, “Ladies KEIND”, under the leadership of Hanny Piers as Chairperson. Ladies KEIND aims to empower 1 million appropriate women towards Indonesia Emas 2045, through the Empowering Women program. Ladies KEIND aims to make women empowered, productive and courteous.
According to data from Statistics Indonesia (BPS), the number of female workers in Indonesia in 2022 reached 52.74 million, which equals 38.98 percent of the total workforce. With a substantial number, women hold a crucial role. If women are empowered, then Indonesia advances.
Ladies KEIND’s orientation and vision-mission event took place at Beranda Kitchen, Kebayoran Baru, South Jakarta, on November 4, 2023. “This event marks the launch of Ladies KEIND,” said Hanny. “Creating empowered, productive and courteous women means supporting each other with good business ethics. In the end, we create a more equitable and just world for intelligent, energetic, innovative and virtuous women,” explained Hanny, in a brief interview with the Observer on November 4, 2023.
Ladies KEIND was initiated by women entrepreneurs with different backgrounds. Indah Warsetio served as the host moderator and represented Ladies KEIND, “I am involved in Ladies KEIND because of the significant role of women in this organization. This is in line with my vision and commitment to resilient and empowered women. So, I am working together with Ms. Hanny to focus on empowering women.”
Apart from supporting women entrepreneurs, Ladies KEIND will also build a spirit of championing in all KEIND women cadres to keep progressing and benefiting others. Ladies KEIND invites everyone to balance their important roles in maintaining personal strength and family while continuously enhancing their capabilities to be of benefit to others.
Ladies KEIND aims to become Indonesia’s leading women’s entrepreneurial community, one that works to develop women’s potential, enable women to be more productive, courteous and economically empowered, and focus on business ethics and making positive contributions to society and the environment.
Ladies KEIND is also on a mission to give birth to one million economically-empowered women towards Indonesia Emas 2045, with over 40 Ladies KEIND members attending the orientation event, including Hardini Puspasari, Dini Fronitasari, Vina Sitorus, Zata Ligouw, Delia Septianti, Susi Rei, Herni Ekamawati, Sucianti Zhang, and many other great women of Ladies KEIND.
In her opening speech, the Chairman of KEIND, Afda Rizal Armasita, expressed KEIND’s support for gender equality, considering that half of the KEIND executives and members are women. “I salute women entrepreneurs who can balance their household lives and their businesses,” said Afda. “The stereotype of women being weak in business should not hinder women from empowering themselves. KEIND is here to support women who are willing to progress,” continued Afda.
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Halim Kalla, the Advisory Board of KEIND, also stated that women entrepreneurs are confident, innovative and creative, enabling them to achieve economic independence as individuals and as a part of the company. “Women entrepreneurs can create job opportunities for others, run companies, and balance personal, family and social life,” explained Halim.
Let us empower Indonesian women for an advanced Indonesia! (des)