E-Commerce to run free shipping as support to creative economy actors

(Photo: Kemenparekraf)

IO, Jakarta – Minister of Tourism and Creative Economy/Head of the Tourism and Creative Economy Agency Sandiaga Salahuddin Uno said the free shipping scheme will be run by e-commerce platform owners ahead of Eid as an effort to support creative economy actors (Ekraf).

Menparekraf Sandiaga Uno in the “Extended Weekly Press Briefing” which was carried out in a hybrid manner from the Kemenparekraf/Baparekraf office, Monday (3/5/2021) afternoon, explained, later the technical implementation mechanism for giving free shipping will be implemented by the Ministry of Trade (Kemendag) and ran by e-commerce owners.

“The government has created this program as a support amidst economic difficulties which is implemented by the Ministry of Trade,” ​​said Menparekraf Sandiaga Uno.

Sandiaga said that the scheme was carried out as a form of compensation for the elimination of Eid homecoming. This, said Sandiaga, aims to encourage creative economy actors to take opportunities for the delivery of creative economy products. Given, it is not uncommon for the shipping cost to be more expensive than the price of the product, so postage subsidies are deemed necessary.

“Since there is a ban on homecoming, the government has provided a policy that is expected to replace the excitement. This program also aims so people can still be happy on Eid al-Fitr 2021 with creative economy products; it is also a part of innovation, adaptation, and collaboration in where the postage incentive is needed by MSME actors and the community when they cannot return to their hometowns,” said Sandiaga.

Therefore, Sandiaga encouraged the public to take advantage of this momentum to give gifts to families in their hometowns during Hari Raya for not being able to go home.

“The plan for the implementation will be announced in detail by the Ministry of Trade, but it will be within the scope of Harbolnas, about D-10 or D-6 Eid. So there is an opportunity to buy creative economy products, UMKM products for Eid,” he said.

Sandiaga hopes that this free shipping fee will also attract consumers to buy creative economy products. (ph/nhn)